In the previous post, we introduced Pramasana; A system designed to create a healthy clean scalp!
This high performing system was created in response to a rise in scalp related challenges.
5/10 women are experiencing scalp imbalances, and would like a system that addresses their scalp’s unique needs separate from their actual hair concerns.
More and more guests are going longer in between shampoos, resulting in the need to exfoliate and create a balancing cleansing experience.
An unbalanced scalp microbiome can lead to a dry or irritated scalp and can compromise the scalp barrier.
According to AVEDA, ” in the past, stylists recommended shampooing the hair twice to break through the scalp build-up”, but now AVEDA has taken it a step further by going beyond just cleansing. The key to a healthy clean scalp is “balancing sebum levels, nourishing and preserving the scalp’s natural protective barrier and helping protect the scalp from aggressors like pollution and free radicals.” AVEDA has formulated the Pramasana scalp system with an “exclusive blend of seaweed extract, lactobacillus and tamanu oil that helps create and maintain a clean scalp foundation for beautiful hair.” Seaweed extract helps balance and control sebum levels. Lactobacillus helps preserve the scalp’s protective barrier. Tamanu Oil, an anti-oxidant from the South Pacific, helps soothe and protect the scalp from pollution and other free radicals.
The system includes a specially designed exfoliating SCALP brush, a purifying SCALP cleanser, and a protective SCALP concentrate.
So let’s go ahead and start with step 1!
- EXFOLIATE: Dry brushing begins the cleansing process by exfoliating the scalp to help loosen build up and impurities, increase microcirculation, and helps create the optimal foundation for beautiful hair!
Use Pramasana exfoliating scalp brush daily and massage throughout the head. AVEDA created the scalp brush to feature flexible, looped, nylon bristles that are designed to loosen impurities and build-up from the scalp. These special bristles provide more cushion and allow for gentle scalp massage and exfoliation without tangling the hair. *The brush was not designed to use for styling*
2. CLEANSE the SCALP: The Pramasana Purifying Scalp Cleanser deeply yet gently cleanses and purifies the scalp, removes pollution, exfoliates, and instantly balances sebum levels.
Use Pramasana Purifying Scalp Cleanser on wet or dry hair, massage in, and rise. Follow with your regular shampoo for your hair and conditioner for your mid-lengths to ends. *Cleanse your scalp. Shampoo is for hair*
3. BALANCE and PROTECT: Pramasana Protective Scalp Concentrate penetrates the surface layers of the scalp to help balance sebum levels, preserve the scalp barrier, protect the scalp from environmental aggressors and maintain the purity of the scalp at the root of the hair.
Use Pramasana Protective Scalp Concentrate on clean damp hair. Part the hair from front to back. Use the dropper to apply it to your damp scalp, repeat in 5 more sections to cover the whole head, and massage in. It will absorb quickly into the scalp so you can follow with your regular styling routine!*For use only on days when scalp has been cleansed and not to be used with AVEDA Invati products*
These take home retail products are available to support you in maintaining a healthy and balanced scalp.
AVEDA’s Pramasana is also offered as a professional service that includes two unique scalp massages that increase microcirculation and a professional- only scalp masque that purifies and nourishes the scalp. For an express Pramasana service add $15 to your next haircut. For a full Pramasana service add $35 additional and call ahead of time to allow for enough time.by